Maarten Smit is an international marketing advisor and business development coach with over 22 years of experience in international project development, strategic and horticultural marketing, sector analysis, chain management & vertical partnerships, organisational strengthening, and regional development programs.
He obtained his Master’s degree in International Agricultural Production and Marketing Management after which he initiated and managed projects in countries, such as Moldova, Serbia, Croatia, Russia, China, Eritrea, Indonesia, Myanmar, Saudi Arabia and the United Arab Emirates.
In 2010 Maarten established GMBS Business Support to advice, train and coach private sector companies and governments in initiating and supporting international strategic marketing, agribusiness and organisational alignment trajectories.
In 2016, he co-founded the Healthy Food Healthy Lifestyle initiative for the Gulf region. In 2018 followed by the Cold Chain Cluster, being the successor of the agro-logistics working group as was initiated by the Netherlands Embassy in Riyadh, Saudi Arabia.